October 21st – 23rd

Keynotes, Panels, Networking, Recruiting, Case Studies, & More!

Register to secure your free, virtual ticket today!


All Times EST

MSBC The Show

This is our main stage content where all conference attendees are encouraged to attend. Some of the hottest topics in sport business will be discussed by leaders at the forefront of the industry. This will be a livestream from 12:00 – 1:30pm ET each day, housed on the Streaming tab on Brella.

Wake Up With MSBC & Learn With MSBC

These are morning and evening Zoom sessions that will focus on niche topics of sport business, affording attendees the chance to interact with speakers and their peers, and become engaged with topics of their choosing. These sessions can be found on the Schedule tab in Brella, where attendees can pre-register for the sessions to reserve their spot.

Networking & Recruiting

Throughout the conference, all student attendees have the opportunity to network with sport industry professionals through the Brella platform. Simply set your schedule and get matched with like-minded students and executives. Be proactive in initiating these virtual meetings to create lasting relationships!

More speaker announcements and full schedule dropping soon!