The Michigan Sport Business Conference (MSBC) is proud to announce that Don Garber, Commissioner of Major League Soccer (MLS), will be a keynote speaker at this year’s conference.
Garber has been the commissioner of MLS since 1999. His vision and leadership have enabled MLS to build a strong foundation for professional soccer in the United States and Canada. Garber has guided MLS through decisions that have solidified the league’s core business, guaranteed its long-term viability, and positioned it for growth. Garber has been listed among the most influential people in American sports by Time Magazine and Businessweek, and has been named among the top 50 most influential people in sports business by the Sports Business Journal every year since 2005.
We know Commissioner Garber will be an insightful speaker based on the direction in which he is leading MLS. In recent years, the league has put forth a massive effort to expand into new markets and reach more consumers across the nation. In today’s sports industry, the leaders, like Garber and MLS, need to be creative, innovative, and adaptive to consumer demands while trying to connect with sports fans both personally and emotionally. Garber’s experience and vision for the future of MLS matches the forward-thinking goals for which MSBC stands for, and we are excited to have him join us for a keynote conversation.