Michigan Sport Business Conference

The MSBC is an undergraduate student-run platform that creates unique experiences to empower the next generation of sport industry leaders. Since our founding in 2012, the MSBC has strived to inspire creativity and innovation in the sport industry. We do this by connecting current and future sport business professionals and organisations by creating thought-provoking educational platforms in an intimate, yet professional environment. Every year, MSBC hosts one of the premier sports conferences in the country with some of the biggest names in the sport industry, including past speakers such as Stephen Ross, DeMaurice Smith, Don Garber, and Mike Tirico.